In addition to Oakley, Gucci will also be rolling out 3D eyeglasses to target the high-end consumer electronics shopper.
Gucci’s version bears its familiar green and red web stripe detail at the temples and center brow bar, and a “Gucci 3D” logo on the right lens.
The Gucci 3-D glasses contain a high tech multi-layered mirrored coating which allows the wearer to view themselves in a mirror without distortion.
The mirrored coating not only provides a premium look as well as offers superior viewing and contrast enhancement, but also allows over 98 percent of visible light through, therefore not affecting viewing in a cinema environment.
An anti-reflective coating has been applied to the back of the lens for additional overall image quality by reducing scattered light, glare and blue light.”
That Gucci’s 3D glasses will be sold at Gucci boutiques in the U.S. next month for $225.
The new glasses will be part of Gucci Eyeweb Collection, and produced under license by Safilo Group.